Meet Mast and Mia, the digital avatars who serve as the face of Moj, one of India’s leading social media platforms.
They dance, interact, and engage directly with users, significantly boosting interactivity and retention.
Their performances often spark dance trends, inspiring users to recreate them as platform-wide challenges.
Dance animated by my fellow colleagues
Over 50+ videos and illustrations, in-app, feature Mast and Mia across diverse locations, styles, and costumes.
